Privacy Policy

Effective Date: 01.04.2025

At Embrace Eco Limited (“Embrace Eco”, “we”, “us”, or “our”), your privacy matters. This Privacy Policy explains how we collect, use, and protect your personal data when you use our website, mobile app, and our refill delivery services across Colchester and beyond.

We are committed to protecting your personal data and ensuring that your information is handled fairly, transparently, and in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

1. Who We Are

Embrace Eco Limited
Company Registration No: 16428042 (England)
Registered Office: 8 Barrell Close, Frating, Colchester, Essex CO7 7GD
Email: hello@embraceeco.co.uk

We are the data controller responsible for your personal data.

2. What Data We Collect

We may collect and process the following types of personal data:

Identity Data – name, title
Contact Data – email address, phone number, delivery address
Transaction Data – details about your orders and payments
Technical Data – IP address, browser type, time zone, cookies, device information
Profile Data – purchase history, preferences, feedback
Marketing Data – communication preferences and marketing opt-in/out status

We do not collect any sensitive personal data (e.g., health or biometric data).

3. How We Collect Your Data

We collect data from and about you in the following ways:

Direct interactions (e.g., placing an order, contacting us, filling in forms)
Automated technologies (e.g., cookies, website analytics)
Third-party services (e.g., payment providers, delivery partners)

4. How We Use Your Data

We only use your personal data where the law allows us to. Most commonly, we use your data:

To deliver our products and services to your doorstep
To manage your account and process payments
To send updates, order confirmations, and customer service messages
To personalise your experience and offer relevant promotions (if you opt in)
To comply with legal or regulatory obligations

We do not sell your data to third parties.

5. Cookies and Analytics

Our website and app may use cookies and tracking technologies to enhance user experience and improve our services.

You can adjust your browser settings to refuse cookies or alert you when cookies are being used.

We may use Google Analytics or similar tools to understand website traffic and usage patterns. This is anonymised and does not identify you personally.

6. Marketing Communications

If you opt in to marketing, we may send you emails or SMS about new products, services, or promotions. You can unsubscribe at any time by:

Clicking the unsubscribe link in our emails
Emailing us at: hello@embraceeco.co.uk

We will always respect your preferences.

7. How We Store and Protect Your Data

We store your data securely using encrypted servers and access controls. All payment data is processed by PCI-DSS compliant third-party providers.

We only retain your data for as long as necessary to fulfil the purpose we collected it for, including for legal, accounting, or reporting requirements.

8. Your Legal Rights

Under UK data protection law, you have the right to:

Request access to your data (Subject Access Request)
Request correction or deletion of your data
Object to or restrict processing
Withdraw consent for marketing at any time
Lodge a complaint with the Information Commissioner’s Office (ICO)

To exercise any of your rights, please email us at: hello@embraceeco.co.uk

9. Third-Party Links

Our website or app may contain links to external sites or services. We are not responsible for the privacy policies or practices of these third parties.

10. Changes to This Policy

We may update this policy from time to time to reflect changes in our practices or legal requirements. We will notify you of any significant changes and post the updated version on our website.

If you have any questions about this Privacy Policy or how we use your data, please contact:

Chris Hoggarth
Founder, Embrace Eco
📧hello@embraceeco.co.uk
🌍 www.embraceeco.co.uk